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Job Details

« Back to Search Web Development
Gainesville, GA

Date Posted: February 5, 2018
Job Type: Temporary to Hire
Job ID: 298082

Job Description

 

Web Developer

 

Essential Duties and Responsibilities:

° Conduct keyword research and selection for pay-per-click campaigns and SEO projects.

° Analyze websites and document changes required for SEO. 

° Monitor, on an on-going basis, clients’ SEO results and manage projects to ensure continued high rankings. 

° Provide ongoing support of all SEO initiatives including reporting, analysis and optimization recommendations. 

° Proactively make strategic PPC campaign recommendations. 

° Utilize bid management tools and data modeling to maximize the effectiveness of PPC campaigns. 

° Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates. ° Optimize landing pages for search engine quality score. 

° Serve as liaison with paid search engine contacts. 

° Web development experience is a plus. 

 

Job Requirements:

° Minimum of 3 years of search engine optimization and pay-per click experience. 

° Must have knowledge of Google Adwords, Yahoo Search Marketing and MSN AdCenter. 

° Ability to perform research, analyze websites, document changes, and make decisions regarding optimization approach.

° Ability to compile and analyze search data and metrics and make decisions regarding campaign direction.

° Ability to perform click through rate, conversion, spend and creative analysis to identify growth/optimization opportunities. 

° Excellent Microsoft Office skills. ° Web programming skills are a plus but not required. 

° Minimum of an Associates degree; Bachelors preferred. 

° Strong oral and written communication skills. 

° Excellent analytical skills. 

° Comfortable interacting with C-level executives. 

° Outstanding customer service skills. 

° Ability to work independently and within a team environment. 

° Strong independent decision-making, organizational, planning and problem-solving skills. 

° Sales experience is preferred.